As with any new relationship, we would like you to know what is important to us:

• You are a unique private school. Your school culture is of utmost importance to your staff, students and parents. The Dixon Group will get to know your school in-depth so that we can market your strengths truthfully. Discover a new brand promise – one that sets yourself apart from your competition and compliments your current culture.
• Budget. Don’t be afraid to call regardless of the budget you have to work with, or the size of your school. We’ll certainly chat with you over the phone, and we have a very affordable initial fee for consultation. We look for potential clients who are open-minded and willing to collaborate on a visionary marketing plan to support their school’s optimum growth.
• We want you to get the best ‘bang for your buck’. Perhaps with a great web site, you might not require brochures. Did your direct mailing campaign work last time around or is there an innovative new idea we can try? We’ll be observing, listening and advising you to only spend where we’re totally convinced it’s going to help your bottom line.
• We’re direct and honest. Is your school logo confusing? Does your staff need a more professional wardrobe? Does your playground need a real clean-up? You’ll get our true opinions, gently, but clearly. (And yes we do welcome the same feedback from our clients!)
• Trust is extremely important. Read every page of our web site and all our free columns, call us, and ask us every question you need to…so that by the time you engage our services, you are certain you have hired an honest and competent firm and will, therefore, give us your trust. If trust is there, there is nothing we can’t help you accomplish!

Gregory Dixon, President

Gregory Dixon is a highly skilled and successful entrepreneur with experience in the creation and implementation of educational marketing and management projects.

As an experienced Administrator of a CCMA independent Montessori school, Greg provides solid leadership in partnering educational projects with business ventures. He facilitates workshops at local Montessori Teachers’ Colleges, as well as serves as an examiner for graduating teacher candidates. Greg is a past member of the Canadian Association of Montessori Teachers’ Executive Committee. He is a contributing member of the King Chamber of Commerce and the Green Committee for King Township. In 2009, Greg was appointed to the Board of Directors of the King Chamber of Commerce as the Chair of the Marketing Committee. The Dixon Group is currently working as the Director of Admissions of a Montessori School in Mississauga, and Project Developer for Redfish Entertainment, which specializes in innovative video marketing strategies.